Marc Jacobs is Hiring a Copywriter (NYC)
For over 30 years, Marc Jacobs has invigorated the fashion world with a unique design philosophy:
Pioneering designs. An Irreverent spirit. The everyday and the extraordinary.
Led by these codes, the brand has become a driving force in the womenswear, beauty, accessories, fragrance, watch and jewelry industries.
Born in New York City, in April 1963, Marc Jacobs attended the High School of Art and Design and graduated from Parson’s School of Design. As a design student, Jacobs was the recipient of some of the school’s highest honors including design student of the year.
In 1984, The Marc Jacobs label was founded along with business partner Robert Duffy and has since become a global brand.
REQUREMENTS
5-7 years relevant copywriting or editorial writing experience
Fashion experience preferred
Bachelor’s degree required
Excellent communication and a broad range of writing skills, from creative to technical
Strong proofreading abilities with an acute attention to detail
Proactive self-starter and multi-tasker
Highly organized while remaining flexible to meet business needs
Ability to self-prioritize and meet tough deadlines
A team player and good business partner to all cross-functional teams
Solutions-oriented with a positive attitude
RESPONSIBILITIES
Develop brand messages for all digital marketing channels including e-commerce, social media, performance and digital media
Maintain consistent and clear tone of voice for both Runway and THE Marc Jacobs product pillars
Collaborate with brand marketing, ecommerce, and graphic design teams to develop relevant product stories and experiences
Contribute ideas for content development during creative and cross-functional meetings, for both high-level seasonal concepts as well as daily asset needs
Write engaging copy for subject lines, editorial emails, homepages and landing pages informed by weekly results and benchmarks
Create copy for printed marketing collateral, brand events and retail needs
Provide inputs and recommendations for social copy that is leveraged in both organic and paid social campaigns
Partner closely with merchant and design partners to construct product descriptions for all items featured on marcjacobs.com each season
Own process of creating and editing all copy needs for the brand, from briefing to proofreading and QA testing
Work closely with project manager to construct and adhere to timelines for all relevant projects and initiatives
Conduct regular market research to draw inspiration and learnings for telling brand stories
Reports to Vice President, Marketing & Social Media