RIXO is Hiring Copywriter - Part-time (London)
RIXO’s story began in the London living room of best friends Henrietta & Orlagh, born from their passion for vintage. The brand’s philosophy is to evoke a wanderlust & free spirit in all their wearers, filling a gap in the contemporary market with easy-to-wear, feminine shapes and high-quality materials. Always inclusive, always empowering, RIXO create a fusion of original hand-painted prints and timeless silhouettes to flatter every woman, irrespective of age, season, shape, nationality or time of day.
RIXO is growing and we want a best-in-class team to support us take the brand to the next level, so we’re looking for an individual who can fit seamlessly in, interpreting our brand aesthetic into creative words across both print and digital outputs. We’re a small team, so we need someone who can work efficiently whilst maintaining high standards and consistency. You must be able to demonstrate ability across all copy writing disciplines, with a particular focus on short form copy, have a clear understanding of the RIXO brand and showcase how words can intrigue, inspire, and convert our customers. The Copy Writer is responsible for supporting our founder to deliver the RIXO tone of voice across multiple touch points including (but not limited to) product descriptions, marketing activity, site messaging and stores, utilising SEO to deliver best practice across the site where relevant.
REQUIREMENTS
The ideal candidate will have a proven track record working with premium fashion brands and a minimum of 5 years’ experience in industry.
NB/ this role is a part time role – minimum of 3 days per week, with a view to going full time as we continue to grow
RESPONSIBILITIES
EMAIL MARKETING
Work alongside the creative team to deliver the weekly marketing emails, supplying strap lines and supporting copy
Develop copy for all welcome, nursery and responsive emails to take customers on the RIXO brand journey
Be aware of trends in copy from our competitors and others in our vertical, always providing insights and suggestions for improvements
SOCIAL & DIGITAL ADVERTISING
Own all the copy for social advertising campaigns, ensuring it is snappy and compelling whilst defining RIXO’s USPs
Manage all organic Facebook content from briefing to go-live
Review best-in-practice formats providing insights to the team
Deliver all copy for paid search and displays campaigns
WEBSITE
Attend all product shoots and become the product expert, working closely with the buying team to write on-brand, informative product descriptions in line with SEO best practice
Responsible for fit and size guide communications across the site
Responsible for homepage copy - ensuring SEO and customer journey are considered at all touch points
Update and maintain copy across the site including brand, legal and informational pages
Working closely with our customer care team to leverage customer feedback and improve the user experience
AD HOC
Execution of all internal comms and support the development of LinkedIn via bi-weekly posts
Provide all store copy including store windows, messaging cards and ad hoc POS
Support on press and influencer materials, including invitations and event materials
Support on wholesale materials, including look books and event materials
